Digital Exploration » customer experience http://m.hirapara.com Discoveries and commentary by Manish Hirapara Thu, 28 Apr 2016 13:38:58 +0000 en-US hourly 1 https://wordpress.org/?v=4.2.38 Personalizing and Differentiating Your Customer Experience to Actively Compete in Today’s Market http://m.hirapara.com/2013/10/differentiate/ http://m.hirapara.com/2013/10/differentiate/#comments Fri, 18 Oct 2013 11:40:35 +0000 http://m.hirapara.com/?p=130 I had the privilege of speaking at eTail East this past summer. All too often, retailers are chasing SKUs as a means to growth. Instead of just simply focusing on more products, put yourself in the customer’s shoes and tailor the experience to their needs. Here is the presentation: and here is the video:

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]]> I had the privilege of speaking at eTail East this past summer. All too often, retailers are chasing SKUs as a means to growth. Instead of just simply focusing on more products, put yourself in the customer’s shoes and tailor the experience to their needs.

Here is the presentation:

and here is the video:

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The post Personalizing and Differentiating Your Customer Experience to Actively Compete in Today’s Market appeared first on Digital Exploration.

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